Friday 27 May 2016

How To Maximize Social Shares For Your Content

Sharing is caring, we all know. With the role social media is playing in our personal as well as professional lives, it has become must for bloggers to include social media in its marketing strategies. You might have written an awesome piece of content but if it is not being exposed among the right audience, all your efforts will go in vain. In this article I am going to help you out with some quick tips to maximize social shares for your content :

1. Create infographics :

No matter you are creating an ebook, report or blog post series, creating an infographic out of the key stats and valuable information will be beneficial for you. People love sharing attractive visuals. Do you know infographics are the most frequently shared content type. The reason being users love visual content. We all know a picture is worth more than a hundred words. So if  you want to attract more shares, craft some interesting infographics.

2. Create lists :

Nobody wants to read a long boring blog post of 1500 words. You gotta make it interesting in order to convince users to read and share it. Most of the bloggers are well aware that making lists into blog posts is very effective but do you know there are some number patterns out there that work better than others. For eg, the number 10 has the highest impact on the number of shares it gets.

3. Share on peak timings :

Quite simple, yet most often ignored by most of the bloggers. All you need to do is to analyze where most of your target audience hangs out and what are the timings. Sharing content on peak timings can result you in as much as 39% rise in traffic from social media. No social media network witnesses same engagement all the time. Every social media network has fixed timings when it sees the most engagement. You need to find out the peak timings of your target social media networks and schedule posts accordingly.

4. Add social share buttons :

Apart from sharing content on social media profiles, you also need to incorporate social share buttons into your website as well. Try Wordpress Social Share plugin on your website that will allow your users to share your content within their social networks using a single click of mouse. Adding social sharing buttons not only brings you maximum social shares, but also improves your social media presence.

So friends, do you have any other tip in mind? I would love to know in the comments below.
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