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How To Maximize Social Shares For Your Content

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Sharing is caring, we all know. With the role social media is playing in our personal as well as professional lives, it has become must for bloggers to include social media in its marketing strategies. You might have written an awesome piece of content but if it is not being exposed among the right audience, all your efforts will go in vain. In this article I am going to help you out with some quick tips to maximize social shares for your content :

1. Create infographics :

No matter you are creating an ebook, report or blog post series, creating an infographic out of the key stats and valuable information will be beneficial for you. People love sharing attractive visuals. Do you know infographics are the most frequently shared content type. The reason being users love visual content. We all know a picture is worth more than a hundred words. So if  you want to attract more shares, craft some interesting infographics.

2. Create lists :

Nobody wants to read a long boring blog post of 1500 words. You gotta make it interesting in order to convince users to read and share it. Most of the bloggers are well aware that making lists into blog posts is very effective but do you know there are some number patterns out there that work better than others. For eg, the number 10 has the highest impact on the number of shares it gets.

3. Share on peak timings :

Quite simple, yet most often ignored by most of the bloggers. All you need to do is to analyze where most of your target audience hangs out and what are the timings. Sharing content on peak timings can result you in as much as 39% rise in traffic from social media. No social media network witnesses same engagement all the time. Every social media network has fixed timings when it sees the most engagement. You need to find out the peak timings of your target social media networks and schedule posts accordingly.

4. Add social share buttons :

Apart from sharing content on social media profiles, you also need to incorporate social share buttons into your website as well. Try Wordpress Social Share plugin on your website that will allow your users to share your content within their social networks using a single click of mouse. Adding social sharing buttons not only brings you maximum social shares, but also improves your social media presence.

So friends, do you have any other tip in mind? I would love to know in the comments below.
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3 Ways To Add Social Media To Your Wordpress Website

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Integrating social media to the website is an important part of online marketing. Businesses are trying their best to add social media to their website to maximize the power of social media for business. In this article I am going to share with you three ways to add social media to your Wordpress website :

1. Add social share buttons :

Adding social share buttons on your website provides your users a single click way to share. The importance of social sharing is known to all. Social Sharing is an efficient way to convert your visitors into brand ambassadors. Social Sharing provides you a way to drive huge social media referrals and provides your content the exposure it deserves. Add Wordpress social share widgets to your website. By doing so you provide users a simple way to share content within their social media feeds and improve the chances of getting higher social shares.

2. Add social sign in :

Are you making your visitors go through a long registration process in order to get access to your website? Did you know 75% users leave a website that asks them to fill a long sign up form and even if they stay, most of them end up providing wrong information in the forms, so what do you do? That’s where social sign in helps which lets your visitors sign in using one of their existing social media accounts. Users don’t need to fill the long form, they don’t need to create and remember another new password and you get first party data which is reliable too. Isn’t social login a win-win situation?

3. Add social proof :

Trust is very important. For any business who wants to get success, must work towards brand trust and credibility. Adding social proof can help you there. By adding social proof, you tell your visitors what your existing customers are saying about you, why they chose you and why your visitors should choose you too. Here are some ways to add social proof on site :

  • Embed social media posts and feeds
  • Display customer testimonials
  • Add social counters
  • Showcase case studies

If you have any other tip that I forgot to mention, I would love to hear in the comments below.
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3 Ways To Improve Social Share Count Organically

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After the arrival of social age, there are very few online businesses out there who can survive without harnessing the power of social media. For bloggers who have recently started career, have no option other than learning social media. With Wordpress being one of the most popular content management platform, let’s talk in this article about how you can increase social share count on your Wordpress blog organically, so read on!

1. Publish and share :

The problem with many of the businesses while working on social media is to find the right content to share. Well, I have a solution, start writing yourself. Though it requires a lot of work, but trust me, it’s definitely worth it. Find out interesting topics that your audience is talking about and write an interesting piece of content. Always keep in mind, you are writing for humans not for bots so make sure your content is fresh and offers value. Add interesting visuals like images, videos, inforgraphics, etc to make it look more appealing. Once you are done with that, share it on your social media profiles to get the desired exposure.

2. Use interesting titles :

Always make sure to use interesting titles with your content. The more specific titles you are using, the easier it will be for your readers to understand what the content is all about which ultimately help your readers to decide whether they want to share your content or not. The interesting title of your article will help you to grab your reader's attention more quickly and convince them to read the whole. The title must be interesting, able to create curiosity and should strike chords. You can try with multiple headlines to find out which one performs better.

3. Never forget social share buttons :

Yes, you have written an awesome piece of content with equally interesting title, and shared it across your social profiles too, but is that enough? Don’t you want your readers to share your content within their social networks as well? That’s where Wordpress social share plugin can help you out. It allows your users to share your content within their social networks using a single click of mouse. The easier it is to share, the higher shares your content will get.

Do you have any other tips in mind? Do share with me in the comments below.
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3 Ways To Use Social Media For Customer Acquisition

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No matter you are a beginner or running a successful business, there is always one question that keeps striking minds, how can we acquire more customers? Finding new customers is an important part of every business and considering the role social media is playing in our personal as well as professional lives, in this article I am sharing with you three ways to use social media for customer acquisition :

1. Optimize social sharing :

Social Sharing is one of the most common and very effective method to drive social referral traffic on your website. Did you know there are around 22 billion shares happening online daily? This is definitely a huge number and makes social sharing bring you the exposure without spending a single penny. Add social share buttons to your website and make sure they are properly placed and the design goes with your website theme in order to boost maximum social shares.

2. Participate in Linkedin discussions :

Linkedin has provided businesses a great opportunity to interact with like minded professionals. By utilizing the power of Linkedin groups, you can listen and engage with your potential customers. Find groups that are relevant to your niche and join the groups that have members who can become your customers in future. Once you have joined the group, you need to start interacting and engaging. This way you will know what your customers are interested in.

3. Listen on Twitter via hashtags :

Hashtags are definitely helpful when it comes to find prospective customers on Twitter. Witnessing around 645 million active users, the social media giant offers businesses an awesome opportunity to find new customers. All that you need to do is to find out which are the popular hashtags relevant to your business and start following and engaging with professionals who are using the same. This will help you to build relationships with them and finally convert them.

So friends, these are my favorite three tips to use social media for customer acquisition. Do you have any tip in mind? I would love to know in the comments below.

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3 Ways To Drive User Engagement On Your Blog

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Ever wondered what makes a blog successful? Well, to be honest, there are lots of things that make a blog successful, starting with the quality content, but that’s not all. Yes, you have written awesome piece of content but the successful blog requires equally awesome promotion as well. It is not an easy task to make your audience respond to your awesome content so how do you do that? Don’t worry, that’s why you are here. Read on to find out three ways to drive user engagement on your blog :

1. Provide value :

If you are a beginner and not sure, where to start, take my word and the best place to start is by helping people. The first step is to create valuable content that can make some positive impact on your user's’ life. There are lots of tips on how to create the valuable content, here are some of the most important ones :

  • Find out what your users are talking about and write something that can help them with the same.
  • Provide valuable insights that the user can opt in his personal as well professional life.
  • Compel a strong, eye catching headline with interesting visuals.

2. Make it easy to share :

Now that the creation part is done, you have posted it on your blog too and the readers are loving it too. But how do you make your users to share it with their friends as well? Well, that’s where social sharing implementation helps. Add Wordpress social share buttons to your blog that will allow readers to share your content within their social networks using a single click of mouse. To maximize the effectiveness of your social sharing buttons, here are some tips :

  • Offer only those social networks where most of your readers hang out.
  • Provide social sharing buttons on all the important pages, a floating social bar works best.
  • Make sure the design of social sharing buttons works with your blog theme and the size is right.

3. Ask for comments :

Commenting helps you to find out your readers feedback regarding your content. Always make sure to ask your readers to leave their valuable comments. It will boost engagement. You can also go for social based commenting. It will provide them a simple way to share their thoughts with you. Always make it a note to reply to your comments, both positive as well as negative ones.

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5 Tools To Boost Social Engagement For Your Brand

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In the past few years, almost the whole world has gone social. The correct social media strategy is must if the business wants to improve visibility and influence. But managing social media is not as simple as sounds. From finding creative ideas to posting relevant information, it is a lot for any writer. But you don’t need to worry as there are many tools out there that can assist you with social media marketing and ultimately result in higher social engagement.

1. Hootsuite :

Hootsuite is one of the most popular social media management tools out there The awesome tool allows you to manage all of your social media profiles under a single website. It not only provides you the best timing to post for driving maximum engagement, but also provides you a dashboard from where you can track your efforts and measure effectiveness across social profiles.

2. Social Sharing by Social9 :

Wordpress social share widgets by Social9 allows you to add social sharing widgets on your website that will make it easy for your users to share your content within their social networks using a single click of mouse. The power of social media sharing is known to all and this social sharing plugin ensures you huge social referrals as well as improved social presence.

3. Buffer :

Buffer is the favorite tool for every social media marketer as well as content writer. The tool manages all the social media activity of your business for all the social media platforms. Used by giants, Buffer is most useful if you want your social media efforts to be result driven.

4. Content Idea Generator :

Finding the content ideas is a regular headache. You don’t always have some awesome ideas lined up or do you? And we all know in order to drive social media engagement, your posts have to be effective, regular and undoubtedly interesting. But this tools helps you here by providing endless ideas for content writing based on your keywords and business niche.

5. Ritetag :

Another awesome tool, that helps you increase click rates as well as conversions. The tool guide you with the best images and hashtags with your content.

Do you have any other tool in mind? Share with me in the comments below.

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Top Three Deadly Social Media Mistakes You Are Making

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Social media has become a vital part of the marketing strategy of every online business. Businesses are doing their research, hiring experts and much more to harness the power of social media for their business. But many a times, businesses end up committing some deadly mistakes while working on social media that prevents them to get success. In this article I am sharing with you three deadly social media mistakes that you are making too.

Mistake 1 : Creating account on all of the social networks :

TBH, you can’t be everywhere. Creating accounts on all of the social media networks out there is of no use for your business. It will result in nothing but confusion. To get the best results, you have to be selective about which social media networks are relevant for you.  Analyze your audience, find out where your target audience hangs out the most and create profile on the same. Also make sure that the social media network is relevant to your business niche for eg, creating account on Linkedin will not serve any purpose if you are an ecommerce store.

Mistake 2 : Irregular posting :

If you are thinking that creating accounts and posting once or twice in a month is enough then you are so wrong. To get the best results, you must post on regular basis. Every social media network has its peak timings when it drives maximum engagement. If you want your posts to get the most engagement, you will have to take care of these timings and schedule posts accordingly.

Mistake 3 : Your website lacks social sharing buttons :

Yes, you are working on your social media profiles but that doesn’t mean you don’t need to integrate social media to your website too. Add Wordpress social share plugin to your website which will allow your users to share your content within their social networks using a single click of mouse. Adding social sharing buttons will help your users spread word about you which will drive you social media referrals and improve social presence.

If you are also making these three mistakes, it is high time you need to re-strategize your social media strategy.

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